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  1. Read more: WHAT WAS BETTY THINKING WITH THE JETT PAK?

    WHAT WAS BETTY THINKING WITH THE JETT PAK?

    by Kristin Mayer

    You know how the day before a race when you are making your checklist, laying out everything on the floor and trying to figure out where everythi...
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  2. Read more: BETTY'S WORK FOR ZOOT SPORTS LANDS IN TRIATHLETE MAGAZINE

    BETTY'S WORK FOR ZOOT SPORTS LANDS IN TRIATHLETE MAGAZINE

    by Kristin Mayer

    Betty's design work for Zoot Sports Ali'i Collection landed in Triathlete magazine's Kit of the Month column.
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  3. Read more: BEHIND THE SCENES AT THE BOOGIE NIGHTS PHOTO SHOOT

    BEHIND THE SCENES AT THE BOOGIE NIGHTS PHOTO SHOOT

    by Kristin Mayer

    Want to know what inspired Betty for this collection? Find out what went on in the studio here.  
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  4. Read more: A FEW OF BETTY'S FAVE FALL THINGS

    A FEW OF BETTY'S FAVE FALL THINGS

    by Kristin Mayer

    Some of my current fall faves: Athleta bomber puffer jacket + layering tank, Free People sweater leggings + beanie, Nixon 48-20 Chrono P watch, Spe...
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  5. Read more: BETTY SPOTTED IN SPORTS ILLUSTRATED ONLINE

    BETTY SPOTTED IN SPORTS ILLUSTRATED ONLINE

    by Kristin Mayer

    Lucky Betty. I got to volunteer for the swim this year at the Ironman World Championship. In past years I brought up the rear, but this year I got ...
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  6. Read more: Behind The Design: 2014 Kona Collection

    Behind The Design: 2014 Kona Collection

    by Kristin Mayer

    It's almost time to hop on a plane and head to my favorite event of the year—The Ironman World Championship in Kona, Hawaii. This is the 3rd year B...
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