Who is Betty?

Real name… Kristin Mayer

Passions… design, fashion, staying fit

Sums me up… mom. designer. athlete. addicted to Diet Coke.

Fetishes… skulls + butterflies

When was your first triathlon… fall 1994

How many races have you done… 100+

First love (sport)… baseball

Second love (sport)… alpine skiing

My one true love… my son, Gavyn

Design inspiration… surf + pop culture

Superstitions… must race with my trusty skull necklace

Favorites… pizza, beer, chocolate, red velvet cupcakes

Irrational fear… big surf

My biggest challenge… trying to fit everything into 24 hours

I live to #DesignEpicShit. I have been a freelance graphic designer in the endurance sports industry since 1996. Aside from designing kick-ass race kits and product graphics, I can also help you take your brand to the next level with logo design, catalogs, advertising, t-shirts, event graphics and much more.

Fun clients have included; AVIA, Active.com, Her Sports + Fitness magazine, Kestrel, K-Swiss, Multisports.com, Pactimo, rykä, Tone It Up®, Triathlete magazine, Wattie Ink, World Triathlon Corporation, Zipp and Zoot (yes, this is shameless name dropping).

I launched Betty Designs in the fall of 2010 in order to bring something different to women's triathlon and cycling clothing. I wanted to marry my love for fashion + surf culture into bold, edgy designs for the endurance athlete. 

To view my other work and what inspires me, visit bettystyle.com.