Bling: Press, Banter, Inspiration

Riding My Bike + Doing Epic Shit—BWR Style

Riding My Bike + Doing Epic Shit—BWR Style

It all started a year ago. A small group of us did the Belgian Wafer Ride. The wafer is a smaller version of the epic and universally feared Belgian Waffle Ride (a.k.a. “The Hell of the North County”) which has become a classic act of cycling stupidity here in San Diego. These rides are designed to crack people in the same way the European cycling classics like Paris-Roubaix and The Tour of Flanders crack their participants. Even though I trained as a triathlete for…well forever… cycling was my least favorite...

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THE ULTIMATE BETTYSTYLE™—MATCH YOUR BIKE TO YOUR KIT WITH TREK PROJECT ONE

THE ULTIMATE BETTYSTYLE™—MATCH YOUR BIKE TO YOUR KIT WITH TREK PROJECT ONE

There is nothing like getting a new bike for motivation. I have a problem. I like nice bicycles. This year I got to build up my dream bike—a Trek Madone 9 Series. To quote my son, it's "soooooo sssiiiiicccckkkkk". The down tube is more aero, the geometry is a bit more aggressive, the handlebar / stem is one integrated, beautiful, piece and it has these "wings" that open when you turn which are meant to buffer the wind resistance on the front end of the bike. One of the perks...

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WHY I RUN

I put together a video on why I love running and mixed together some fashion pieces with my inline designs. Everyone runs for different reasons. One of my big ones used to be to hit PRs, but as I’ve grown older that has faded, but many of the others remain. Plain and simply I love running. Why do YOU run?https://youtu.be/Cak51b9RiMQ

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