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BDLAB SPORTSWEAR
MAXIMUM STYLE FOR THE POST-RACE / WORKOUT SESH AFTER PARTY. UPSCALE ATHLEISURE . MADE IN NYC.
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Call me old school, but I still believe the goal of a brand is simple: make people feel something. I don’t follow marketing trends—I focus...Read more -
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2026 HARD LAUNCH: CYCLING + TRIATHLON PRODUCT UPDATES
2026 is the year of the BETTY GLOW UP. In February we launched our biggest product innovation in over a decade! This included 46 new products acros...Read more -
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SAN DIEGO /ENDURANCE SPORTSWIRE/ — Betty Designs is cranking up the volume on women’s training with a fearless new collaboration built for sweat, s...Read more
