GINKGO

Betty's brand color shares the stage with a visual statement so bold, you can spot it from a mile down the road. Daydreaming of cool prints that were hot enough for summer, I held tight to my design principles; BOLD + FEMININE + SPORTY + BEAUTIFUL to create the GINKGO COLLECTION. Inspired by the subtle intricacies of this gorgeous natural leaf, I combined strong black diagonal striping to offset the intense pink hue to give this kit punch + attitude. This one is #dopeAF.