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Betty's guide to upping your cycle + triathlon race day #KitGame just got easier. Follow Kristin's tips below to complete your Monogram cycling + triathlon looks. Kristin's ultimate cycling Kit Game comes from matching everything to her kit on the day. This includes your helmet, glasses, gloves, socks + shoes for a head-to-toe stunning look. Kristin has raced over 100 triathlons in her life time. She loves minimalist solutions to essential items, hence her "race belt hack" suggestion above to shave precious seconds in T2 and losing the race belt bulk. Placing a colorful towel in your transition area can help...

Wondering what the inspiration behind the Monogram design is all about? Listen to what Kristin had to say about current trends + how they play out in the collection. This launch was the beginning of our Disrupt The Race Course SS19 campaign. Complete with edgy photography out at the Salton Sea in California. It was so much fun to do heavier make-up, bold accessories and insane locations.

We are beyond excited to introduce the 2019 BettySquad!! As part of an worldwide tribe of women who represent all that is family + fitness + fierceness, they will represent our brand that stands for keeping performance + fun + fashion at the forefront all while doing it with a rad, supportive group of women who have their backs! #BadAssIsBeautiful #DoEpicShit #EnduranceCouture #stylishAF #kitgame #BettySquad19

Betty Designs Kona 2018 from Betty Designs on Vimeo. Betty Designs launched in Kona in 2010, 8 years later we went back for our 5th expo + limited design capsule. We had a partner ride with ENVE composites + Wahoo Fitness with proceeds going back to Keep-A-Breast in support of breast cancer month. We had 4 athletes racing, another dozen on the Island supporting and in the end it was ONE. AMAZING. WEEK. Mahalo until next year!