BETTY PLANS TO LAUNCH LUXE ATHLETIC APPAREL JANUARY 1

BETTY PLANS TO LAUNCH LUXE ATHLETIC APPAREL JANUARY 1

by Customer Experience

BDlab.

Fashionably. Powerful.

Luxe Athletic Apparel For The Woman Who Wears What She Wants.

betty designs BDlab luxe athletic apparel

What is BDlab.  /  The BDlab Product. 

BDLab is a collection of luxe athletic apparel for the woman who wears what she wants, whenever she wants to wear it. High performance seamless fabrics provide comfort + light compression for running, yoga, the gym and beyond, while flattering construction + runway style delivers maximum versatility for everyday life. Activewear has become an essential piece of my wardrobe, and I can't wait to reveal this badass collection in its entirety. First launch arrives late October and includes seamless bra top, tank, 7/8 tight, capri + performance onesie.  

betty designs BDlab luxe athletic apparel

Who is the BDlab Girl.

This line was crafted for all the women who bend the rules when it comes to mixing street + workout clothing. She loves to rock the latest in workout gear and is always put together + on trend. She lives for staying fit + exudes energy of her decade-younger self. She's part tomboy, part couture queen. She always wants to stand out. She knows how to dress for her body + always with a bit of an edge. She's confident, sporty, feminine + badass. She's not afraid to take risks. From the gym to the juice bar or cooking for family, this line can be worn with confidence anywhere you dare to wear it.

[ vision board below ]

betty designs BDlab vision board

BDlab drops January 1, 2021 to kick off the new year.