Podcast + Blog + Press

KRISTIN MAYER

BETTY X OPEN 2.0 THE MIN.D. FRAME LTD COLLABORATION

COMING FRIDAY OCTOBER 22. THAT NEW NEW.   Betty + OPEN joined forces again this year and this time we collaborated on a Betty x OPEN min.d. LTD road frame. Betty went all in on design with striking graphics in metallic gold + gloss black atop a matte white base. Thoughtful Betty Designs motifs including; "Badass + Beautiful" lettering on thetop tube, butterflies on the seat stay, the Betty Designs skull / butterfly logo on the head tube, and a logo lock up badge between BD + OPEN on the seat tube. So extra. So limited. Only 14 small, 3 medium, 2...

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KRISTIN MAYER

BETTY DESIGNS RAISES $7,000 + GIVES BACK WITH 3 AIGA WORLDSHIP SCHOLARSHIPS

Back in June 2020 when the news of George Floyd took over the media, Betty Designs want to do something to give back. In Kristin's words:  "We have to do more. I have to do more. I did not feel comfortable speaking up until I could take action. I want to give back to the african american community with something that speaks to what I know + understand while paying it forward. I designed this Unity T to show Betty's commitment to reinforcing our everyBODY initiative. This is more than just a physical body. While Betty is a brand focused on supporting...

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KRISTIN MAYER

KRISTIN MAYER INTERVIEWED ON FIND YOUR FINISH LINE WITH MIKE REILLY

Kristin Mayer: A Creative Visionary Empowering Badass Women Worlwide. Kristin is both the founder and creative vision behind the women’s endurance apparel brand, Betty Designs. As an amateur triathlete for almost 20 years, Kristin took off to Kona in 2010 with a backpack of 25 cycling jerseys (the first official Betty design) and a dream—build an edgy brand for passionate and stylish women in endurance sports. In 2020 celebrating 10 years, Betty Designs has become synonymous with playful patterns, bold wordplay, and original collaborations with top endurance brands, elite athletes, and celebrities. Over the last decade Betty Designs changed the...

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KRISTIN MAYER

KRISTIN MAYER FEATURED IN BELGIAN WAFFLE RIDE NEWSLETTER

By now, most of you know that Kristin's favorite race is the Belgian Waffle Ride (San Diego Edition). Read the interview between BWR founder Michael Marckx + Kristin:  TO WAFFLE IS TO COMMIT! As we draw closer to the exciting reality of being able to ride together again, we begin our ramp up of communications for all four Belgian Waffle Rides, the first of which is 81 days away, GULP. Over the coming weeks we will be sharing with you specific information about the events, their routes, their idiosyncrasies and the special people who make up the fabric of the BWR...

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