Podcast + Blog + Press

  1. Read more: I AM DONE WITH THE ALGORITHM
    I AM DONE WITH THE ALGORITHM

    I AM DONE WITH THE ALGORITHM

    by KRISTIN MAYER

    Call me old school, but I still believe the goal of a brand is simple: make people feel something. I don’t follow marketing trends—I focus...
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  2. Read more: 2026 HARD LAUNCH: CYCLING + TRIATHLON PRODUCT UPDATES
    2026 HARD LAUNCH: CYCLING + TRIATHLON PRODUCT UPDATES

    2026 HARD LAUNCH: CYCLING + TRIATHLON PRODUCT UPDATES

    by KRISTIN MAYER

    2026 is the year of the BETTY GLOW UP. In February we launched our biggest product innovation in over a decade! This included 46 new products acros...
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  3. Read more: BETTY DESIGNS DROPS HEADPHONES BUILT FOR BADASS TRAINING SESSIONS
    BETTY DESIGNS DROPS HEADPHONES BUILT FOR BADASS TRAINING SESSIONS

    BETTY DESIGNS DROPS HEADPHONES BUILT FOR BADASS TRAINING SESSIONS

    by KRISTIN MAYER

    SAN DIEGO /ENDURANCE SPORTSWIRE/ — Betty Designs is cranking up the volume on women’s training with a fearless new collaboration built for sweat, s...
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  4. Read more: THE BETTY SQUAD RACING TEAM FEATURED ON SLOWTWITCH
    THE BETTY SQUAD RACING TEAM FEATURED ON SLOWTWITCH

    THE BETTY SQUAD RACING TEAM FEATURED ON SLOWTWITCH

    by KRISTIN MAYER

    Back from the Big Island and special thanks to Slowtwitch for featuring the Betty Squad Racing Team. Read the full story here.
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  5. Read more: KRISTIN CHATS ALL THINGS DESIGN ON THE CULTURE EDIT PODCAST
    KRISTIN CHATS ALL THINGS DESIGN ON THE CULTURE EDIT PODCAST

    KRISTIN CHATS ALL THINGS DESIGN ON THE CULTURE EDIT PODCAST

    by KRISTIN MAYER

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  6. Read more: BETTY DESIGNS FEATURED IN THE PARK RECORD.
    BETTY DESIGNS FEATURED IN THE PARK RECORD.

    BETTY DESIGNS FEATURED IN THE PARK RECORD.

    by KRISTIN MAYER

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